INSPIRATION GUIDE

In our globalized world everything is connected and interacts. Influences and tendencies are gathered from all over the world. The material in “Inspiration” contain the overall tendencies in our surrounding world with references to fashion, food, decoration and lifestyle, as well as new consumption patterns. The guide helps you navigate and prioritize the world's ever changing tendencies and creates an understanding of the present and its evolution. The guide is divided into three different themes with clear colour charts complementing every theme.

The texts are available in both English and Swedish.

Current season Autumn/ Winter 18-19
We embrace a new season lled with mobility and af nity, where claimed borders are being explored and revalued. Nomads of this era move freely over expances and in cities, as we delve into their evolving urban neighbourhoods. Here, concepts of age and time ow differently, and we are drawn to the crossroads where adult, more xed standpoints meet youth culture’s naïve freedom. With multiple perspectives, everything is in motion.

Season S/S 2018
This spring and summer season is characterized by nostalgia, memories and the return of the senses. To remmedber the past, to use what was already given and take a leap into the future. In MIND TRAVEL we look to nostalgia and memories, which we sample, map and style in an effort to create new modern design expressions. Herbaria, fading flowers, scents, mirrors and crystals are symbols for a perishable fragility.

Single copies of the guide can be ordered, or it can be ordered as a seasonal subscription. It is included in Deluxe Fashion and Deluxe Interior, and also as an option in Lifestyle together with the reports. In addition, a digital login is included in the subscription where you can find all the materials. Delivery in April/May for Autumn/Winter and October/November for Spring/Summer.

DELUXE package: 9 500 SEK/season
Contains Inspiration guide, value 9 000 SEK, Fashion or Interior guide, value 7 000 SEK, and our Reports with business intelligence from fairs and exhibitions. Ca 15-20 st /season, (value 3 500 SEK).

BASIC package Lifestyle: 7 000 SEK/season
Contains Inspiration guide, value 9 000 SEK, our Reports that include everything from updates on fashion weeks, lifestyle and interior, exhibitions, and fairs, to art and culture events. Ca 15-20 st /season (value 3 500 SEK).

MINI package: 6 500 SEK/season
Contains: Interior guide printed form inkl. interior color chart. 

Single copies: 9 000 SEK

For frequent updates we recommend: Reports

Contact: 
Erica Blomberg, Marketing Coordinator
+46 (0)702 62 26 27
erica(at)swedishfashioncouncil.se

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